CLAUDE FABLE 5 VANISHED IN 72 HOURS. HERE’S THE REAL LESSON FOR CREATIVES
Claude Fable 5 was here for four days, then gone. Skip the panic — here's what actually happened, and the lesson every creative should take from it.
HEY STUDIO’S VERONICA FUERTE: THE DESIGNER WHO PUT AI IN HER CONTRACT
For two years, Hey Studio has been quietly building one of the smartest AI workflows in design. Veronica Fuerte joins us live on June 17 to share how. From prototyping in AI to writing AI clauses into client contracts.
CLAUDE SETTINGS FOR DESIGNERS: THE THREE DIALS MOST DESIGNERS IGNORE
What do Claude's model, effort, and thinking settings do? A designer's guide to the three dials that turn the LLM into a real creative tool.
THE ROBOTS ARE HERE (AGAIN): WHAT 4 GENERATIONS OF DESIGNERS CAN TEACH US ABOUT AI
Designer Marcus Byrne joins Creative Futures Hub to talk AI, four generations of designers, and why every robot panic looks the same up close. Free, June 9.
IF DESIGNERS WON’T MEASURE EFFECTIVENESS, AI WILL
If designers won't measure effectiveness, AI will. Learn what design effectiveness means, how to build it into your brief, and why it matters more than ever.
WHY DESIGNERS ARE SLEEPING ON THE CREATOR ECONOMY—AND WHAT AI HAS TO DO WITH IT
Award-winning AI filmmaker Jagger Waters joins the Creative Futures Hub on May 25 to talk about the creator economy designers keep ignoring — and how AI changes the math for trained creatives ready to take the leap.
ELEVEN DAYS THAT REDREW THE DESIGN STACK. HERE'S WHAT IT MEANS FOR GRAPHIC DESIGNERS.
On April 28, Anthropic shipped nine creative-tool connectors with Adobe, Blender, Affinity and others. Five months ago, I called this. Here's what it actually means for designers.
CLAUDE DESIGN DIDN'T KILL DESIGN. IT KILLED THE PART YOU SHOULDN'T HAVE BEEN DOING.
Anthropic's Claude Design launched last week and Figma's stock dropped 7%. Here's what actually happened when I stress-tested it on a real brand brief… and why it just handed designers the best career argument we've had in years.
MIDJOURNEY V8: BIG REBUILD CLAIMS. WAS I WOWED?
I've been testing MidJourney V8 hands-on. Here's what designers should know about prompting changes, --raw mode, text rendering, and whether the upgrade is worth it.
YOUR STUDIO ISN’T LOSING TO AI. IT’S LOSING TO ITSELF
WPP and Landor are building AI brand systems. Most boutique studios are still debating image generators. Here's what creative agencies should actually be building — and why it matters now.
WHY THE BEST DESIGNERS ARE USING AI JUST FOR FUN
What happens when a senior design leader at Canva stops waiting for a brief and starts building things just because he can? Simone Attanasio did exactly that — and what he made will change how you think about AI.
YOUR TASTE IS THE ONLY THING AI CAN’T GENERATE
AI can generate anything. So why does it all look the same? Juan Teppa of AItelier has been asking that question since before most people had even opened a Midjourney account — and he built a whole studio around the answer. Here's what the creative industry needs to understand about taste, originality, and the one thing AI genuinely can't replicate.
I ASKED FOUR AIs TO ROAST EACH OTHER. THE RESULTS WERE VERY REVEALING.
ANYBODY CAN GENERATE. ALMOST NOBODY CAN DIRECT.
Anyone can hit generate. Almost nobody can direct. The AARON Awards exist because the industry needed a new definition of good. Here's what that means for you.
SOFT SKILLS FOR DESIGNERS IN THE AI ERA
AI is making execution abundant, but judgment is scarce. This article explains why soft skills like taste, storytelling, and communication are now the real designer advantage, and how to use AI without being replaced by it.
WILL AI REPLACE DESIGNERS? WHY “GOOD ENOUGH” DESIGN IS THE BIGGER RISK
AI isn’t (yet) better than designers — but it’s about to make “good enough” output infinite. And when average becomes unlimited, the value shifts fast: not to making more, but to choosing better. This piece is my take on the warning signs creatives shouldn’t ignore, why “taste with receipts” is the new career moat, and why ads inside AI assistants change the relationship in a way designers should be paying very close attention to.
NODE-BASED AI TOOLS. WHAT THEY ARE AND WHY DESIGNERS ARE SWITCHING
Prompting is great for quick ideas, but it breaks down when you need consistency, control, and a workflow you can repeat. This article explains node-based AI tools in plain English, shows why they’re the next phase of creative AI (think After Effects-style iteration), and breaks down the new landscape including Flora and Weavy (now Figma Weave).
IS AI REPLACING DESIGNERS? WHAT GEMINI REVEALS ABOUT WHAT DESIGNERS STILL OWN
Google’s Gemini AI reveals how visual design is shaping the future of creative workflows. But beneath the gradients and motion, designers still own the work that matters most: strategy, taste, and creative direction.
AI FOR GRAPHIC DESIGNERS IN 2026: HOW TO INTEGRATE AI INTO YOUR REAL DESIGN WORKFLOW
AI is no longer “the future” — it’s already built into the way designers research, explore visuals and develop ideas. The real question for 2026 isn’t which AI tools to use, but how to integrate them into a traditional creative workflow without losing authorship, strategy or craft. In this article, we look at system-based thinking, node-style workflows, copyright reality, and what studios like Studio Dumbar are learning about using AI with intention.
PHOTOSHOP IN CHATGPT ISN’T FOR DESIGNERS… AND THAT’S THE POINT
Photoshop in ChatGPT feels limited for professional designers — and that’s intentional. Here’s what Adobe is really testing, and where creative tools are heading next.