creative
FUTURES
HUB
The community for designers actually using AI.
Not a Discord firehose. Not a paid bootcamp pretending to be a community. A small room of working creatives, monthly talks with the people doing the most interesting AI work in design right now (Verónica Fuerte at Hey Studio, Sander at Studio Dumbar, Hugo Barbera at HumAIn, Andrea Mata at Runway, Alex Naghavi at Josephmark), and direct access to Anthony Wood. Free to join.
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AI is shaking up the design world, and we’re here to help you stay ahead. Learn how to integrate cutting-edge tools like custom GPT’s, Firefly and MidJourney into your creative process to take your designs to the next level.
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You’re not alone. Join a community of designers who are passionate about pushing boundaries and creating together. Get feedback, exchange ideas, and collaborate on real-world projects.
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Participate in interactive workshops and tackle creative challenges designed to push your skills further. Discover how AI can supercharge your workflow—whether you're focused on branding, illustration, or motion design, we've got you covered with real-world applications and expert guidance.
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From AI-driven design tips to resources that help you build your next big project, The Creative Futures Hub provides a treasure trove of free content to help you grow.
LIVE WEDNESDAY — JUN 17, 2026 — 9:00 AM CST
Inside Hey Studio: Craft, chaos, and AI with Verónica Fuerte
Verónica Fuerte founded Hey Studio in Barcelona nearly 20 years ago and built one of the most recognisable craft-driven practices in the world. Bold geometry, joyful colour, and work that is famously, stubbornly made by hand. This is the studio that marbled CBD cans by hand rather than fake it with a filter, that hand-scratched a thousand silver books one at a time, that turns packaging into silk-screened prints worth framing. All for clients ranging from Lufthansa and Google to local bakeries.
And now she's bringing that same instinct into AI.
In this live conversation, Verónica will share how Hey Studio actually uses AI. Where it earns its place in the process, where it never will, and how she keeps the soul of the work intact while moving faster than ever. Expect real examples, an honest read on what's working and what's still not good enough, the contract clause that keeps AI in its lane, and the weekly ritual that keeps the whole team learning.
This is a point of view from someone with everything to lose if AI flattens craft. Who chose to dive in anyway.
This session is for designers who are:
Curious how a craft-first studio folds AI into real client work
Tired of the hype and want to see honest, specific examples
Protective of their own craft and wondering where AI actually fits
Looking for direction from one of Europe's most distinctive studios
You'll leave with a clearer picture of how a world-class studio uses AI on its own terms. What to hand to the machine. What to keep in your hands. And why taste is still the whole game.
Inspiring talks that
elevate graphic designers with AI knowledge and skills
The creative futures talks are where innovation meets imagination and AI becomes your ultimate co-creator.
Each month, we connect you with bold thinkers, trailblazing creatives, and industry pioneers who are rewriting the rules of creativity and graphic design.
These talks are more than just sessions—they’re your ticket to unlocking the power of AI in ways that feel approachable, inspiring, and downright exciting. Think of them as creative caffeine for your design brain: energizing, thought-provoking, and packed with actionable insights.
Whether you’re a seasoned designer curious about AI's possibilities or a total newbie looking to dive into this transformative tech, Creative Futures Talks will spark new ideas and empower you to create like never before.
🎨 Because here’s the truth: the future isn’t about replacing creativity—it’s about amplifying it. And the next big idea? It starts with you. 🚀
ELEVATE YOUR CREATIVE JOURNEY WITH
VIP membership.
Ready to go even deeper? The VIP Membership is crafted for those looking to access premium resources, exclusive sessions, and personalized guidance within the Creative Futures Hub.
VIP Membership isn’t just an upgrade—it’s your key to fully exploring the potential of AI in design and staying ahead in the creative industry.
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Access recordings of all guest talks, Panels and Q&A sessions with industry experts whenever it fits your schedule.
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Access members-only templates, resources, and creative assets designed to enhance your workflow and inspire new ideas.
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Join monthly live sessions with Anthony Wood, featuring deep dives into the latest trends, techniques, and tools in AI-driven design.
FEATURED AI SPEAKERS
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![Hugo Barbera AI talk]()
Pro-Grade AI for Fashion & Advertising with Hugo Barbera
RECORDING AVAILABLE ON THE VIP CREATIVE FUTURES HUB
Step into the hyper-real world of AI-driven creativity withHugo Barbera, AI art director and co-founder of. In this fireside session, Hugo and House of gAi founder Anthony Wood unpack how AI, CGI, and sharp art direction come together to deliver commercial-grade visuals for fashion and advertising.With 16 years in advertising and fashion, Hugo has collaborated with global icons including Nike, Volkswagen, Audi, Coca-Cola, Hugo Boss, Vogue, and Forbes. As co-founder of HumAIn, he’s delivered 30+ commercial AI projects, from a Vogue cover (2022) to the first-ever awarded AI Fashion Film for Vogue—work that’s been exhibited in Milan and New York.
A seasoned speaker at Digital Fashion Week Paris, Upscale Conf, and Cannes Lions, Hugo will share the real production playbook: concepting, styling, CGI/AI handoff, quality control, and how to pitch AI pipelines to clients without losing the craft. Expect practical takeaways you can apply to your next briefwhether you’re building editorial stories, campaign assets, or product-accurate visuals.
“AI isn’t a shortcut—it’s a craftsmanship multiplier when guided by strong direction.”
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![Andrea Mata. AI Storytelling Runway ML]()
AI Powered Storytelling with Andrea Mata from RunwayML
RECORDING AVAILABLE ON THE VIP CREATIVE FUTURES HUB
Step into the world of AI-powered storytelling with Andrea Mata, Lead Creative at Runway, as she takes the stage to explore “Crafting Stories with AI.” This engaging talk will unveil how artificial intelligence is reshaping the way we tell stories, from concept to final cut.With a career spanning AR, VR, interactive installations, and generative art, Andrea has worked with some of the world’s most iconic brands—including Google, NBA, TikTok, Meta, Netflix, and more. At Runway, she leads creative initiatives that position AI as an essential tool for filmmakers, designers, and digital artists looking to push creative boundaries.
From crafting immersive visual narratives to revolutionizing video production, Andrea will share a behind-the-scenes look at Runway’s groundbreaking AI tools, breaking down how creatives can leverage AI to bring their visions to life. Her talk will inspire you to see AI not as a substitute, but as a co-creator—one that unlocks bold new ways to imagine, design, and tell stories.
“AI isn’t just reshaping creativity—it’s expanding what’s possible in storytelling.”
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![AI Copyright for graphic designers]()
AI, copyright & design: What every designer & creative needs to know
RECORDING AVAILABLE ON THE VIP CREATE FUTURES HUB
AI is transforming the creative world at lightning speed, but where does copyright fit into the equation? Who owns AI-generated work? How can designers protect their creations while using AI as a tool, not a takeover?Join Anthony Wood, founder of House of gAi, for an eye-opening live session on AI, copyright, and ethical design practices.
With experience leading Shillington and collaborating with brands like Ogilvy, Samsung, and Diageo, Anthony has spent his career at the intersection of design, technology, and education. Now, he’s helping designers navigate the legal and ethical landscape of AI in design—so you can stay ahead, not get left behind.
“AI isn’t the enemy—it’s a new creative frontier. But to use it responsibly, we need to understand the rules.”
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![Alex Naghavi on AI and Graphic Design]()
AI: A Designer’s Playground – Exploring the playful and collaborative side of AI
RECORDING AVAILABLE ON THE VIP CREATIVE FUTURES HUB
Step into the playful, limitless potential of design with Alex Naghavi, Executive Creative Director and Partner at Josephmark, as she takes the stage to explore “AI: A Designer’s Playground.” This engaging talk delves into the freedom, creativity, and collaborative possibilities of using AI as a design partner.
With over 16 years of experience working with global brands like Google, Spotify, and Redbull, Alex Naghavi has mastered the art of blending storytelling, design, and technology to create award-winning experiences. As the founder of Seamless Studio, an AI-driven platform for high-quality mockups, Alex has been at the forefront of generative art and AI applications for over a decade.
From reimagining Myspace to leading RCA Records' brand refresh and contributing to platforms like Clipchamp and We Are Hunted, Alex’s work is a testament to her expertise at the intersection of design and technology. Her talk will inspire you to see AI not as a replacement, but as a partner in creativity, unlocking bold new ways to design, play, and innovate.
“AI isn’t just a tool—it’s a playground where creativity and technology come together to redefine what’s possible”
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![Anthony Wood on AI in Graphic Design]()
Tools come and go, creativity is forever: My journey from letterpress to AI
RECORDING AVAILABLE ON THE VIP CREATIVE FUTURES HUB
Step behind the scenes of design’s biggest evolutions and discover how to future-proof your creativity in a world of constant change.
House of gAi’s founder takes you on a personal journey through design’s biggest transformations—from the era of letterpress and bromides to today’s cutting-edge AI tools.
As a creative who has lived through major industry shifts, I’ll share hard-earned lessons on how to embrace new tools while keeping creativity, strategy, and storytelling at the core of your work. Whether you’re a seasoned designer or new to the field, this talk will inspire you to see AI not as a replacement, but as a partner to amplify your imagination and enhance your design process.
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![Kevin Finn non AI and the future of creativity and design]()
Design and Relevance: Navigating the future of AI and creativity
AVAILABLE ON THE VIP CREATIVE FUTURES HUB
Join internationally recognized designer Kevin Finn and House of gAi founder Anthony Wood for a thought-provoking discussion on the evolving role of design in the age of AI. Together, they’ll unpack “Design and Relevance”, exploring why AI is far more than a tool and how it’s reshaping the creative landscape.
With a career that began designing album covers for U2 and evolved into creating the identity for Edward de Bono’s life’s work, Kevin Finn is a true pioneer in the design world. As the author of Brand Principles: How to be a 21st Century Brand and an inaugural TEDxBrisbane speaker, Kevin’s expertise blends design, culture, and forward-thinking strategy.
This session will challenge designers to rethink their approach, covering topics like:
Why AI is more than a tool and why it’s dangerous to treat it as such.
Winners and losers in the age of AI—and how to stay ahead.
The hybrid future of design, where human creativity and AI intersect.
“AI isn’t just reshaping how we design—it’s redefining the very meaning of design.”
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![AI Brand Strategy Workshop for Creatives]()
AI x Brand Strategy — Teaser Workshop for Creatives
AVAILABLE ON THE VIP CREATIVE FUTURES HUB
Unlock the power of AI as your creative collaborator and learn how to kickstart a brand the smart way.
This free live workshop is designed for creatives, designers, and brand-builders who want to harness AI tools (like ChatGPT) to start the brand strategy process — without losing their voice, values, or vision.
What You’ll Learn
In this 60-minute interactive session, you’ll discover:
How to use AI to uncover audience insights & tone of voice
Prompting techniques to generate strategic brand positioning ideas
How to collaborate with ChatGPT to refine messaging & brand voice
Why your human creativity is still the most valuable tool in the process
We’ll walk through real examples, live demos, and you’ll leave with prompts you can start using immediately.
Why join the creative futures hub?
The creative industry is evolving fast, and AI isn't here to replace you—it’s here to enhance your creativity. The Creative Futures Hub gives you the tools, knowledge, and community you need to stay relevant and inspired. Whether you're looking to collaborate on projects, learn new AI techniques, or simply connect with other designers, the Hub has something for you.
Join the Community—It's Free!
Ready to supercharge your creativity with AI? Don’t get left behind—join The Creative Futures Hub today and connect with designers who are shaping the future.
Sign up for free and start collaborating, learning, and creating with AI-powered tools and techniques. Let’s design the future together!