WHY DESIGNERS ARE SLEEPING ON THE CREATOR ECONOMY—AND WHAT AI HAS TO DO WITH IT
Award-winning AI filmmaker Jagger Waters joins the Creative Futures Hub on May 25 to talk about the creator economy designers keep ignoring — and how AI changes the math for trained creatives ready to take the leap.
WHY THE BEST DESIGNERS ARE USING AI JUST FOR FUN
What happens when a senior design leader at Canva stops waiting for a brief and starts building things just because he can? Simone Attanasio did exactly that — and what he made will change how you think about AI.
YOUR TASTE IS THE ONLY THING AI CAN’T GENERATE
AI can generate anything. So why does it all look the same? Juan Teppa of AItelier has been asking that question since before most people had even opened a Midjourney account — and he built a whole studio around the answer. Here's what the creative industry needs to understand about taste, originality, and the one thing AI genuinely can't replicate.
IS AI REPLACING DESIGNERS? WHAT GEMINI REVEALS ABOUT WHAT DESIGNERS STILL OWN
Google’s Gemini AI reveals how visual design is shaping the future of creative workflows. But beneath the gradients and motion, designers still own the work that matters most: strategy, taste, and creative direction.
FROM EXPERIMENTS TO VOGUE COVERS: HUGO BARBERA ON BUILDING PRO-GRADE AI
HumAInmade co-founder Hugo Barbera joins Creative Futures Hub for a fireside on how AI, CGI, and strong art direction come together to ship commercial work that actually stands up in the real world.
THE 46% AI WAKEUP CALL FOR GRAPHIC DESIGNERS & CREATIVES
Nearly 46% of agencies are now hiring for AI design skills. Translation: this is no longer optional, it’s operational. But the win isn’t prompt acrobatics—it’s process. The teams getting hired aren’t posting random AI images; they’re showing how AI accelerates research, pressure-tests ideas, and creates repeatable looks that still answer to human taste.
PIXELS DON’T HUG: WHY BENETTON’S AI-LED CAMPAIGN FEELS LIKE STOCK PHOTOGRAPHY IN A SWEATER
From shock value to stock value: why Benetton’s AI campaign feels more like stock photography than design.